Introduction
PVOD Streaming! There is an array of streaming platforms that have revolutionized the entertainment industry in recent years. Whether it is Netflix and Amazon Prime, Disney Plus, or Hulu, today’s customers have access to a vast repertoire of movies and TV shows. But now there is a new contender in the market, and he is stirring things up again.
What is PVOD Streaming?
The abbreviation PVOD stands for Premium Video on Demand, a business model that lets consumers pay per title that has recently been in cinemas. Before Lady Gaga, movies used to debut in theaters and then gain exclusive rights before being sold on Home video services like iTunes or Amazon. Although there are some limitations to this, with VOD streaming, movies are currently available for rental or purchase the same day as their theatrical release.
How Does PVOD Streaming Work?
Streaming involves making deals with movie studios to make their films available to rent or buy digitally. These deals are often revenue-sharing agreements, where the studio receives a fixed percentage of rental or purchase revenue. The cost of renting or buying a PVOD movie can vary widely based on the studio and the movie, but it typically ranges from 20 to 30 US dollars.
Benefits of PVOD Streaming
PVOD streaming offers many advantages to both consumers and movie studios.Consumers can now access newly released movies. They don’t have to go to the cinema. They also don’t have to wait for the movie to become available on digital media.
PVOD streaming is especially appealing to people who live in areas without theaters. It’s also great for those who lack time for theater visits. Renting or buying a PVOD movie can often be more affordable than going to the theater. Theater visits usually involve extra costs, like tickets for family and friends.
It offers another source of income to the movie studios, except for the general theaters or movie houses. This is especially relevant since the coronavirus pandemic forced theaters to close or operate at reduced capacity.
Streaming through PVOD has helped studios cut some costs, and they continue to release the movies during such tough periods. Also, it opens up the potential for the studios to get the markets that either do not attend the theaters often or that prefer to buy rather than rent movies.
Challenges of PVOD Streaming
In the same way, PVOD streaming has brought numerous advantages to the table; it also has it dose of drawbacks. There is every possibility of affecting theatrical releases, which remains one of the biggest challenges. Some have feared it may eat into its theatrical market share and thus bring less box office cash. Every theater, old and new, will feel this impact, and it will also affect the production of future films.
Moreover, it is also important to note that PVOD streaming is in competition with other streaming services. Although Netflix and similar services provide access to brand-new movies, other sites and apps let users watch millions of movies and shows for a lower price. Future customer attraction and VOD streaming service consumption may be troublesome for the expanding business.
Conclusion
PVOD streaming has become a revolution in the entertainment sector that provides consumers, with newly released movies at home. They are; it can harm its theatrical release business and competition from other streaming services. However, due to the pandemic and the increasing use of online environments, PVOD streaming is expected to grow further in the coming years.
